Financial Planner
Financial Advisor
Helping You Build a Life of Clarity, Purpose, and Financial Confidence
GDLF Wealth Management was founded by Gustavo de la Fuente, a dedicated financial planner based in Ottawa specializing in serving families, business owners, and professionals who are looking for more than just investment advice. GDLF Wealth Management work with clients who seek a trusted partner to help them navigate life’s financial journey with confidence and clarity.
About Us
Protecting Families. Growing Wealth. Building Legacies.
At GDLF Wealth Management Inc., we believe financial advice is about more than numbers, it’s about people, families, and futures. For over 20 years, we’ve guided professionals, business owners, and families through the most important financial decisions of their lives, helping them grow their wealth, minimize risk, and protect their legacy for generations to come.
Our Story
Since then, Gus has dedicated more than two decades to building a financial practice that puts people first. He has helped protect his clients' wealth, guided countless families through transitions, and turned difficult situations into opportunities for security and growth.
Our Values
Family First – Clients become like family. We celebrate milestones together — weddings, retirements, and even difficult goodbyes.
Clarity & Education – We explain your options in plain language, so you always understand where your money is going.
Long-Term Relationships – Many of our clients have been with us for decades, trusting us to guide not just them, but their children and grandchildren.
our team
Gustavo de la Fuente, CLU CEA CHS
Gustavo de la Fuente is the founder of GDLF Wealth Management Inc. and a dedicated financial planner based in Ottawa. His passion lies in helping families, professionals, and business owners simplify complex financial decisions so they can focus on what truly matters.
Gustavo combines proven financial strategies with a personalized approach that reflects each client’s unique story. Whether it’s planning for retirement, managing investments, reducing taxes, or protecting a family’s future, he believes financial advice should always be built on trust, empathy, and long-term financial strategy.
Outside of his work with clients, Gustavo is a proud husband and father who loves making memories with his wife and daughter. He is also committed to giving back to the community through 100 Men Who Care Ottawa, supporting small, local charities and initiatives.
Alina de la Fuente
Alina De La Fuente is a financial advisor with a background in accounting and a passion for helping people feel confident about their financial future. She specializes in guiding young adults as they take their first steps into investing, making the process simple, approachable, and tailored to each client’s goals.
Alina’s love of working with people shines through in every conversation. She believes that financial planning is built on trust and values the strong, lasting relationships she creates with her clients. By combining her financial expertise with a down-to-earth approach, Alina ensures that each client feels supported and empowered on their journey.
Outside of work, Alina enjoys traveling to new places and staying active through sports, passions that reflect her adventurous spirit and team-focused mindset.
Our Philosophy
We know that financial success isn’t only about returns, it’s about relationships, trust, and clarity. That’s why our approach is centered on:
• Understanding your relationship with money – whether you’re a saver, a spender, or somewhere in between.
• Protecting what you’ve built – through insurance, estate planning, and risk management.
• Growing wealth wisely – with disciplined investment strategies that focus on realistic, long-term growth (not speculation).
• Preserving your legacy – ensuring a smooth transfer of wealth to the next generation while reducing stress and unnecessary costs.
At every stage, our mission is to help you make confident financial decisions that align with your values, your goals, and your life.
Protecting Families. Growing Wealth. Building Legacies.
testimonials
I have worked closely with Gus de la Fuente during the last three years, and I am consistently impressed by the level of service, knowledge, and dedication he provides to clients, coupled with caring and a deep desire to help them succeed. Gus is an advisor who will not only treat you like family but also make you feel like family.
Gus is one of the best in his line of work hands down! Not only does he preach and promote money management to his clients, but he also has a genuine concern for their well-being. I would recommend Gus to anyone looking to manage their financial portfolio. He’s one of the best in the biz !!!
Friendly, personable and above all knowledgable, Gus makes the world of financial services understandable and relatable to my day-to-day realities. His clear, no-nonsense approach to financial advisement and tax and estate planning ensures that my investment objectives are balanced with the realities of life, creating a personalized plan that is helping me achieve my goals in a way that fits my lifestyle and comfort level. Passionate and committed to ensuring his clients are well served, Gus is an absolutely indispensable part of my advisory team.
Gus has been integral in our financial planning. Not only is he very enthusiastic and passionate about his work, his knowledge and insight are amazing! He has great compassion for his clients and a great way of delivering information to help you understand the options and make the best choices. His friendly and down-to-earth demeanour makes dealing with him a pleasure! I would recommend Gus to anyone looking to manage their money effectively, with honesty and integrity.